At Soft Skills and Image Consultancy, we believe that success is a reflection of the skills you possess and the image you project. Our mission is to empower individuals from all walks of life to develop essential soft skills and refine their personal brand, helping them stand out in both personal and professional spaces.
We are a team of dedicated experts specializing in soft skills training and image management. Our tailored solutions help you master communication, refine your behavior, and elevate your overall presence. Whether you want to improve public speaking, ace interviews, or enhance your professional image, our customized strategies are designed to meet your unique needs.

At Soft Skills and Image Consultancy, we believe that success is a reflection of both your skills and the image you project. Our mission is to empower individuals from all backgrounds to develop essential soft skills and refine their personal brand—helping them stand out in their personal and professional lives.

We envision a world where professionals and entrepreneurs exude confidence, credibility, and charisma—unlocking limitless opportunities through powerful communication and impeccable personal branding. Our goal is to transform individuals into influential leaders by enhancing their communication, emotional intelligence, and executive presence.
Chief Consultant & Director | Image Consultant | Soft Skills Trainer | Communication Coach | Author.
Poonam Arya is the driving force behind Desired Impression Image Consultancy in Ludhiana, Punjab. She has been trained under the curriculum designed by Judith Rasband, CEO & Director of the Conselle Institute of Image Management, USA. Additionally, she is a certified soft skills facilitator and trainer, holding a Train-the-Trainer (TTT) certification and NABET accreditation (LSP2124001) from the National Accreditation Board for Education and Training.
With over 14 years of experience in academia, corporate training, and personal development, Poonam specializes in soft skills enhancement, communication, and personal branding—helping individuals unlock their full potential in both their personal and professional spheres.
Affiliated with the Association of Image Management Professionals (Indian Subcontinent & Middle East).
M.Com, MBA in HR, CBA, UGC-NET, BPSSIC
Former Assistant Professor with 14+ years of experience mentoring students.
Specialized in product training & professional development programs.
Conducting impactful workshops in schools, colleges, and corporations on:
Confidence Building & Leadership
Interpersonal & Communication Skills
Body Language & Vocal Techniques
Mobile & Business Etiquette
Redefining personal branding through expert image consulting, grooming, and presence coaching across every occasion.
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